South San Francisco
California, United States of America
The Marketing Operations Manager, Quality & Learning Operations is a strategic, solutions-oriented role that manages all operational aspects of the planning, approval, and production of customer-facing programs and materials across multiple therapeutic areas. S/he serves as the connection between brands marketing strategies, medical communication strategies, and effective program execution, partnering cross-functionally with internal stakeholders including Marketing, Regulatory, Legal, and Medical, as well as external agencies, vendors, and suppliers. Additionally, this role is accountable for advising, directing, and training stakeholders with support and insights to guide marketing tactics and management of the promotional materials supply chain and review process.
Key Job Responsibilities
Ensure successful launches, line extensions, and updates across assigned products/franchises by providing strategic guidance and oversight of promotional materials creation, review, and management.
Ensure the quality of all material submissions to PRC for assigned products/franchises, including non-technical review for consistency, adherence to corporate branding guidelines, accuracy and completeness of materials prior to PRC review and following PRC discussions.
Plan and coordinate the review and production of brand marketing materials to reach patients and customers in a cost efficient and effective way.
Onboard and train internal and external stakeholders on processes and systems. Support efforts to set standards, train, and monitor marketing agencies involved in all Marketing Operations processes.
Act as a subject matter expert in partnership with internal stakeholders and represent Marketing Operations in cross-functional and other key meetings, projects, and programs.
Provide proactive analytics and actionable insights to enable informed decision-making for brands and marketing programs. Communicate new or updated procedures or changes.
Identify and execute opportunities to improve processes, systems, capabilities and contribute to finding and implementing solutions to continuously improve the efficiency and effectiveness of Marketing Operations. Partner with key stakeholders to propose and implement improvements to process, tracking, and reporting/communication.
Stay abreast of evolving processes, logistics, industry trends and vendor capabilities.
Lead special projects and initiatives, including defining objectives, milestones, deliverables, resources and stakeholder management, that can bring considerable impact and value to operations and overall results.
Ensure consistency and compliance with Genentech standards, laws, regulations, and policies that govern the conduct of Genentech activities.
Compliance - Promote and participate in an open dialogue on compliance topics and reinforce importance of adhering to compliance policies and guidance; hold self and others accountable for compliant behavior.
Simplicity - Seek to improve the way things get done by making efficient and resource-conscious decisions. Work to make processes simpler and more effective.
Customer Centricity - Work with the end-user in mind (i.e. patient, key stakeholder, or other party). Ensure that work is in support of creating value for the end-user.
Qualifications & Experience
Bachelor’s Degree, 5-7 (Manager) 7-10 (Sr. Manager) years of relevant experience
Experience in marketing, marketing operations, project/program management
Experience in Healthcare, Biotechnology, or Pharmaceuticals industry preferred
Demonstrated ability to review content and materials with a crucial attention to detail
Demonstrated ability to communicate with and influence key stakeholders at multiple levels
Demonstrated ability to communicate complex information to key stakeholders
(Sr. Manager only) Experience coaching & mentoring junior team members
Living the Operating Principles is How We Do Our Work
A member of the Roche Group, Genentech has been at the forefront of the biotechnology industry for more than 40 years, using human genetic information to develop novel medicines for serious and life-threatening diseases. Genentech has multiple therapies on the market for cancer & other serious illnesses. Please take this opportunity to learn about Genentech where we believe that our employees are our most important asset & are dedicated to remaining a great place to work.
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