The Head of Communications for PHC is responsible for the oversight of PHC communications work for Roche Pharmaceuticals globally. The individual will collaborate closely with Group Communications, GPS Communications, Genentech Corporate Relations and other creative teams. She or he leads the communications business partner team for the PHC Center of Excellence (CoE) globally and is responsible for the ex-US public relations (PR) and communication activities of Foundation Medicine (FMI) as it relates to the commercialization of FMI diagnostic tests.
The CoE is an essential part of the corporate-wide strategy to advance Personalized Healthcare and comprises a wide range of functional representatives from across all aspects of the pharmaceutical and diagnostics business at Roche and its affiliates.
The candidate will support the FMI lifecycle team (LCT) within Roche’s Global Product Strategy (GPS). This LCT is responsible for the ex-US commercialization activities of FMI products. He or she will also work closely with other LCTs and communicators in GPS as appropriate. The candidate will ensure ongoing and close alignment between FMI’s ex-US and US communications strategy.
The role is preferably based in South San Francisco. The ideal candidate will be able to strategize, counsel and synthesize one minute and execute the next. He or she must be dedicated to supporting our executives’ commitment to communicating authentically, transparently and without corporate speak and jargon. It’s an intense, fast-paced and influential role within a fun, experienced and high-energy team. This position will report to the Head of Pharma Communications and Strategy and be part of the leadership team.
This individual leads and drives development of an overarching PHC communications strategy to strengthen internal and external stakeholder belief in and commitment to Roche’s long-term PHC strategy, and our unique culture and company values. Working as a key advisor to the CoE and other senior leaders, and in consultation with the Head of Communications for Product Development and Head of Pharma Communications and Strategy, this role offers the opportunity to modernize and advance PR & marketing communications globally.
This role is accountable for:
Leading the development of Roche Pharma’s PHC narrative, aligned with the CoE’s business and cultural priorities, consistent with corporate brand and within the context of our evolving industry
Designing the communications strategy and implementing campaigns for execution at the global and affiliate level to bring the PHC narrative to life through creative PR & marketing communications, engaging experiences and creative assets for internal and external audiences
In close alignment with all key stakeholders, leads the ex-US communication activities of FMI’s commercialization of its products
Oversees the operations of multiple communications and creative work streams with various internal stakeholders and agency partners (social media, creative, advertising, video, etc.) in partnership with the CoE marketing team; this will include budgeting, timelines and workflows
Manages a team of highly skilled and experienced communication business partners to the CoE, including within global product development and strategy
Ensure a high level of partnership and continuity between CoE, FMI, GPS, Group Communications and affiliate countries, including Genentech
Serve as a trusted senior counselor to the CoE, Group Communications and Head of Pharma Communications and Strategy
15-25% global travel on an annual basis
10-15 years of communications experience with a strong emphasis on working within highly matrixed, global organizations
Mix of both communications and creative agency experience
Track record of providing communications and creative counsel to other functions
Experience in the pharmaceutical/biotech industry is mandatory
Ability to translate complex technological, analytical and medical concepts to audiences of varying knowledge levels.
Outstanding verbal skills and creative conceptual experience
Deep understanding of and appreciation for regional and cultural norms and how they influence marketing and go-to-market strategies targeted to diverse audiences globally
Strong interpersonal and influencing skills, and the ability to effectively communicate with employees at all levels of the company
Strong executive presence with a history of cultivating strong and trusting counseling relationships with executive leaders, including C-Suite leadership.
Outstanding communication and presentation skills, written, PowerPoint and verbal, including acute attention to detail.
Strong story-telling skills, excellent editorial judgment, a passion for language and dislike for corporate speak.
The ability to see the connections between seemingly disparate issues, as well as distill complex and sometimes voluminous content into clear, concise and engaging communications.
Strong consulting skills with the ability to quickly assimilate business needs and circumstances and effectively advise others
Strong influencing and negotiation skills, including a track record of influencing without authority and driving cross-functional activities to successful conclusion
Outstanding time management and organizational skills, with an ability to consistently execute multiple, and sometimes competing, activities and complex projects to high quality conclusion, on-time, and within budget
A track record of consistently acting with urgency as appropriate
Strength of conviction while also being flexible and humble
Strong customer-orientation and proven track record of collaborative work relationships
Strong track record in managing external vendor partners and other internal colleagues in the execution of communications strategies, plans, programs and events
Collaborative and team-oriented
Good listener, empathetic and kind
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A member of the Roche Group, Genentech has been at the forefront of the biotechnology industry
for more than 40 years, using human genetic information to develop novel medicines for serious and
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